UTM Link Builder

Easily append campaign parameters to your URLs for accurate analytics tracking.

Website URL *

The full website URL (e.g. https://www.example.com)

Campaign Source *

The referrer (e.g. google, newsletter)

Campaign Medium

Marketing medium (e.g. cpc, banner, email)

Campaign Name

Product, promo code, or slogan (e.g. spring_sale)

Campaign Term

Identify the paid keywords

Campaign Content

Differentiate ads or links

Generated Link

Fill out the URL and Source fields to generate your trackable link...

Why use UTM parameters?

UTM (Urchin Tracking Module) tags are small pieces of code added to the end of your URLs. They help analytics tools like Google Analytics track exactly where your traffic is coming from, allowing you to measure the success of specific marketing campaigns.